Hire video professionals and dump DIY

Hire video professionals and dump DIY

Time to hire video experts? By now, if you run any type of business or organization, you are inundated with claims that video is a must for marketing and social media- and if you are not using video, you are missing out on a sure-fire way to increase clients and...
30 Video Production types with a purpose

30 Video Production types with a purpose

Video productions to consider for your business. Before you invest in any video production, it is important you give your video a job. Without a job, it will just sit there on your webpage not attracting much attention, with a price tag that does not justify its...
Human Attention Span outlast Goldfish.

Human Attention Span outlast Goldfish.

It is a blatantly false narrative that, in recent years, human attention spans are declining to a point that the average goldfish has a longer attention span. It is a made-up number. (See reference at end of article.) For some reason, we see the general drop in the...
Video needs a job! A video marketing job.

Video needs a job! A video marketing job.

Video needs a job.  They are often left hanging around on some web corner with not much to do. However, their most important job is to fit into your video marketing efforts Videos can look pretty, strong, weak or boring. They may have great production value – or none...
Scam alert

Scam alert

Scam alert Here is a scam that is showing up in creatives’ inboxes such as video makers, graphic artists, and website developers. Unlike the obvious scamy letters from the spouses of dead Nigerian princes, it is more insidious because it mimics normal business...