Mistakes to Avoid Planning an Event Video

Mistakes to Avoid Planning an Event Video

Now we are getting to the end of COVID restrictions, we are again thinking about general meetings and conferences.  While Zoom meetings have proven their importance in value and just savings of time and money in travel, face-to-face meeting with colleagues will always...
7 things about hiring a production company

7 things about hiring a production company

#1 Look at a production company’s demo reel but take it with a grain of salt. Many companies will have a compilation video of their work on their website. In many ways, it reflects their overall abilities in production, graphics, animation and effects.  But demo reels...
How long should your marketing video be?

How long should your marketing video be?

There is no correct answer. A marketing video is a vague concept that really needs to be defined more by its video purpose than its physical form. Step back a bit to get a better understanding of why we are worried about video length. Are attention spans getting...