by sdmedia | Oct 14, 2021 | Production Points
Now we are getting to the end of COVID restrictions, we are again thinking about general meetings and conferences. While Zoom meetings have proven their importance in value and just savings of time and money in travel, face-to-face meeting with colleagues will always...
by sdmedia | Oct 13, 2021 | Production Points
If you plan to hire a video production company to brand your business or develop videos for your social media campaign here are seven things you should keep in mind. #1 Look at a production company’s demo reel but take it with a grain of salt. Many companies will...
by sdmedia | Oct 13, 2021 | Production Points
There is no correct answer. A marketing video is a vague concept that really needs to be defined more by its video purpose than its physical form. Step back a bit to get a better understanding of why we are worried about video length. Are attention spans getting...
by sdmedia | Aug 23, 2021 | Cornerstone
Music is important to video because it can capture a mood but stock music should be used with the same editorial care that you give to your copy. It can put the buyer in the right mood or totally turn them off. Stock services is an alternative to hiring a musician and...
by sdmedia | Aug 11, 2021 | Cornerstone
Diversity and inclusion are no longer just a nice thing to have in company culture. There is a growing expectation that the workplace should explicitly be supportive. And it should be reflected in any videos on diversity shown in the workplace. The events of the past...